Well, they say the eyes is the window to a soul, we say a campaign is the prelude to the sheer brilliance of a collection.

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This Spring 2012 season, we see campaigns that are fueled with eye-popping colours, graphical explosion and intensive positivity, especially now that the economy is kind of bleak at the moment.

Just the right remedy to lift up our moods as we seek delight and move forward into the brilliance of Spring 2012.

Jessica Ye's avatar
Posted by:Jessica Ye

Jessica Ye (Jessica Yap) is the Founder and Editor-in-Chief of Couture Troopers and a marketing veteran with 15 years of experience in the retail and fashion sectors. Holding a First Class Honours degree in Fashion Media & Industries from Goldsmiths, University of London, she balances high-level strategy with the creative fire of a true-blooded Leo. Jessica is a vocal critic of over-commercialisation, believing that art must always remain at the heart of fashion. She specialises in crafting narratives that preserve artistic value while driving industry impact.

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