MONCLER FW15 Campaign

French-Italian fashion and lifestyle brand Moncler will be opening its flagship store – the first in Southeast Asia – in ION Orchard shopping mall in Singapore.

This new addition will be joining the brand’s network of 172 mono-brand stores, which Moncler operates globally. It will also be housing the ideal blend of traditional and contemporary apparels from the full range of Moncler lines from the Main Collection as well as Grenoble

Apart from that, the brand known for its quintessential outerwear jackets alongside versatile and timeless, nature-driven styles will also be launching its Fall/Winter 2015 collection (below), which paints an Icelandic Fairytale

Shoppers can expect to see both menswear and womenswear lines comprising of design elements that stemmed from the Nordic sagas and traditional Russian and Slavic folklores, whilst infusing an unexpected stunning alchemy of luxury and sporting influences derived from the oceans and mountains.

 

MONCLER_FW15_dps8

Moncler, which already has stores in China, Hong Kong, Macau, Japan and Taiwan, hopes that this debut in Singapore would be strategic in the strengthening and building of the brand’s presence in the Asia Pacific region. 

For the latest updates, head on over to Moncler’s Facebook Page  or visit the brand’s official website

Jessica Ye's avatar
Posted by:Jessica Ye

Jessica Ye (Jessica Yap) is the Founder and Editor-in-Chief of Couture Troopers and a marketing veteran with 15 years of experience in the retail and fashion sectors. Holding a First Class Honours degree in Fashion Media & Industries from Goldsmiths, University of London, she balances high-level strategy with the creative fire of a true-blooded Leo. Jessica is a vocal critic of over-commercialisation, believing that art must always remain at the heart of fashion. She specialises in crafting narratives that preserve artistic value while driving industry impact.

Leave a comment