IT IS OFFICIAL!
Fans of UK cult fashion label RELIGION will now have something to rejoice for as they will have first-hand access to the brand, as the RELIGION makes its first-ever Singapore-debut with the opening of the store in Isetan Orchard on 7 July 2013!
At the opening launch last night, which comprised of a fashion show at One on the Bund in Fullerton Bay Hotel, the brand which is known for its signature Britannia fashion wowed the crowd with a stunning introduction flow of what to expect at its new store.
Tees were emblazoned with a blend of anarchic graphics, lyrical quotes, slogans and motifs as well as iconic British elements, such as the union jacks on men’s and ladies’ styles alike, in a bold and daring fashion.
The direction of the brand is clearly epitomised on making a fashion statement.
It’s no wonder why the brand, which was established since the early 90s, has evolved to become a phenomenal dictator and a trendsetter for the London scene as well as the international street culture, with the incorporation of its ‘No Fear Policy’; spurring a pursuit of free-spirited freedom and individual style, explicitly demonstrated in the many looks during the show.
What especially shines through them all is the clear experimentation of design techniques, washes and trends infusion that capture a zeitgeist in cutting edge design. The synergy and combined types of easy-wearing silhouettes in lightweight fabrics, with the women’s styles of long dresses, swimsuits, shorts, loose blouses and short dresses that are adorned with the brand’s in-house prints work well for the Singapore’s perpetual sunny days.
We say, throw in a clutch and a well-made sandals, and the outfit would be perfect to hit the streets.
As for the men’s, the brand ethos is clearly engineered with the notion of individual defiance, natural edginess and a devil-may-care attitude which are portrayed in a seemingly laid-back mode, with zipped-up jackets strewn over shoulders, loosely-worn tank tops and tees that are once again iconised by graphical representations of religious annotations and slogans, an iconography of a skeleton in a pious kneeled-down pose, as well as musical muses.
It exudes great East London vibe once again, and could be easily mixed-and-match to be worn as a totally casual look, semi-casual as well as formal, by incorporating ones existing wardrobe with the well-made jackets from the collection.
It is clearly apparent now why RELIGION is a much sought-after label for fashionistas and celebrities alike, with singers Rihanna, Leona Lewis, Rita Ora, Demi Lovato, Dakota Fanning, Harry Styles from One Direction, and even Jessie J counting RELIGION as one of their favourite brands, as well as being spotted wearing the many pieces from the brand on the streets and during their tours.
With a style that is so versatile, bold and discerning, even high profile international stockists now count RELIGION as one of their top brands!
Therefore, with a RELIGION store within our reach now, we’d say, “shop away!”
Price range from S$90 to S$360 for clothing, bags, accessories and footwear inclusive.
From July to September, all RELIGION customers with a purchase of any item immediately become followers of RELIGION and would receive a VIP Membership Card that entitles a 10% discount on all future purchases
Those who spend a min. purchase of $150 would also receive a limited edition tote bag from RELIGION*
* while stocks last
The new RELIGION store is located at level 1 of Wisma Atria Shopping Centre:435 Orchard Road
Singapore 238877 /
Visit www.wws.com.hk for more information.