Weigh what you buy, buy what you weigh. Or change your mind… and weigh again. No we’re not talking about apples.
From now till January next year, KILO FASCION ASIA POP-UP BOUTIQUE takes the commonplace concept of weighing your purchase into the world of high fashion and luxury brands. Subtract the original commercial price, minus the itsy-bitsy bits, and you pay for a piece of garment for exactly how heavy it is.
Talk about all’s fair in love and… wear? Couture Troopers gives you first dibs on how the system works!
Here you have a pair of Karl Lagerfeld leather shorts that originally costs $354.00.
Leather shorts, Karl Lagerfeld, Kilo FascionAsia
Load it onto the weighing machine and key in the number of the piece…
Ta-da! … the machine does the math for you.
ORIGINAL PRICE: $354.00
WEIGHTED PRICE: $159.60
COST SAVED: $194.40
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Next, a Balenciaga that costs a cool $678.00.
Top, Balenciaga, Kilo FascionAsia
Into the weighing machine it goes…
ORIGINAL PRICE: $678.00
WEIGHTED PRICE: $342.00.
COST SAVED: $336
OVER 300 BUCKS??!! Take that, Balenciaga!
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So what’re the pros and cons of this system? The pros is that for fashionistas out there who are huge lovers of luxury brands, this is a treat of the fashion world: a fair and genuine system that grants consumers greater control over their purchases. Ever wanted a Valentino but couldn’t afford to? Now’s your chance!
As for the cons? Honestly, try and think of any ‘cos we are completely sold.
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About KILO FASCION ASIA
Lifted right from the trendy streets of Italy, the multi-label retail concept of “fashion-by-weight” is the first of its kind in Asia. Adapted from the successful Kilo Fascion pop-up project store in Milan, it provides shoppers an exciting new experience to enjoy genuine designer fashion at reduced prices.
The retail concept currently stocks more than 30 designer labels and original merchandise from major fashion houses worldwide, as well as niche labels that are not yet available in Singapore and many parts of Asia.
A membership loyalty privilege programme is also available. To find out more, go to their Facebook page: http://www.facebook.com/kilofascionasia
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POP-UP BOUTIQUE INFORMATION
Location: Suntec City, 3 Temasek Boulevard, #01-62/64/66, Singapore 038983
Telephone: 6238 1391
Shopping Hours: Mondays – Sundays, 10am – 10pm
KILO FASCION ASIA POP-UP BOUTIQUE will be available at Suntec City for a limited time only (October 2013 – January 2014). Do check it out ASAP!
List of Designer Labels available:
| ALEXANDER WANG
AQUASCUTUM AMARANTO BALENCIAGA BUONGIORNO BYBLOS CARVEN CHRISTOPHER KANE COSTUME NATIONAL CLASS CAVALLI C’N’C COSTUME NATIONAL DSQUARED2 FIORUCCI |
FRANKIE MORELLO
FRED PERRY GF FERRÉ GALLIANO ICEBERG JUST CAVALLI KARL LAGERFELD LANVIN LOVE MOSCHINO MAISON SCOTCH MEL M MISSONI PAGANO |
PLEIN SUD
REPLAY ROCCO BAROCCO SCOTCH & SODA SEVENTY SHI 4 SIMON PEET TRUSSARDI JEANS VALENTINO VERSACE COLLECTION VERSACE JEANS VIKTOR & ROLF YES LONDON |
COUTURE TROOPERS MAGAZINE 