Last week, ERIIN has partnered technology giant Lenovo to host their first-ever debut fashion show, “STREET CANDY”, an event revolving around the idea of street style, fashion and technology, as well as launching Lenovo’s newest product, simply a pop of fashion & a dollop of tech!
It was one afternoon of fun and fashion, as the show gave us the first look at ERIIN’s newest offerings, including selected pieces from Australian darling Talulah’s Fall Winter 2012 collection, Come To Light; Hanalie from Hong Kong, presenting the international debut of their Summer 2012 designs.
Other noteworthy labelsof the day include our favourite brands, Quainthood and Kae Hana; ERIIN’s ones-to-watch pick from the second wave of Parco Next Next, as well as the newest items from Nikicio’s Femme 2012 collection.
Continuing on with the success of their many collaborations, ERIIN brought onboard two Singapore menswear labels – MILS & Sifr also presented six key looks on the runway as well. Although it was ERIIN’s first foray into menswear, it certainly is a good start into the store’s endeavor as the crowd responses were evidently good.
To top it off, ERIIN also showcased it’s first dibs on one of Singapore’s most talented designers, Weesuen, & her inaugural series of leather bags for laptops under the label SOLDATI CORAGGIOSI.
Of course, what is fashion without that little bit of music to kickstart. Except this time, local hip hop band SIXX, one of the greatest highlights of the show, brought the house down with good music tunes after tunes, throughout the entire fashion show itself as models parade their thing.
Lastly, the revealing of a new designer from Australia, Escape to Paradise, was also featured.
How awesome is that? We really enjoyed our time there, with live music, impromptu dancers, free-flow of good food and phototaking session at the booth!
Simply put, the show was nothing short of a great, well put-together show! So proud of our favorite ERIIN girls, Kate & Maisha! Way to go!!!
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Check out ERIIN.com for these awesome brands, and if you’re an iPhone user, don’t forget to download their swanky ERIIN app!
COUTURE TROOPERS MAGAZINE 
